AI Search
Optimizing visibility in AI-generated answers — AI Search Optimization, GEO and AEO — alongside ongoing monitoring as the answer engines evolve.
Capabilities
AI Search Optimization
Structuring content and entity signals so AI search systems can find, understand and cite a brand accurately.
GEO (Generative Engine Optimization)
Optimizing content for inclusion and citation inside generative answer engines.
AEO (Answer Engine Optimization)
Structuring content to directly answer the questions AI systems are asked about a brand or category.
AI Search Visibility
Measuring how and where a brand appears across AI-generated answers and comparing it to competitors.
AI Search Monitoring
Ongoing tracking of AI Search presence as models and answer engines update.
Entity Optimization
Strengthening structured data and entity signals so AI systems correctly identify what a business is, does and where it operates.
How This Is Implemented
AI Search in practice
- 1Establish a baseline AI Search visibility score for the brand and category.
- 2Identify content and entity gaps preventing citation.
- 3Structure content and schema for machine readability.
- 4Monitor visibility over time and adjust as answer engines change.